Used by 1,000+ founder CEOs. Free. Takes 10 minutes

Score your company against Jim Collins' 7 principles of greatness

Jim Collins spent 5 years studying 1,435 companies to find what separates truly great businesses from merely good ones.

With this checklist, you will:

Score yourself on all 7 Good to Great principles in one sitting.

Know exactly where you stand — not just where you think you stand.

Spot your weakest principle immediately.

Most companies fail on one or two. The checklist tells you which ones — before they become crises.

Walk away with a clear priority list. Not a vague sense of "must improve." A ranked list of what to fix first.

Apply research-backed thinking to your own business.

Collins studied 1,435 companies. This checklist puts that rigour in your hands in 10 minutes.

This free checklist distils all 7 principles into a 10-minute self-assessment. Fill in your email and get it instantly.

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Stop Carrying People Who Should

Carry You

Most Founders Keep Hiring the Wrong People. Here's the Framework That Stops It.

You've hired people who looked great on paper

— then spent months managing them like children. Bad hires aren't just expensive.They're exhausting.

They dilute your culture and keep you firefighting instead of scaling.

The problem isn't your judgment.

It's that you've never had a system built to find A-players before they walk through the door.

The A-Player Framework™ is the exact system Monkhouse & Company used to build companies to £30m exits. Role scorecards. Structured interviews that predict performance. AI tools that remove bias and surface candidates who'll run through walls. This is what separates founders who scale from founders who stay stuck

Founders scaling past 10 people who keep getting burned by bad hires

CEOs tired of carrying people who should be carrying the business

Leaders who want a team that executes without constant hand-holding